PGDM in Marketing

Course Features

Semester-1
Management Functions & OB
Business Communication
Managerial Economics
Introduction to IT Systems
Financial & Management Accounting
Business Statistics

Semester-2
Operations Management
Human Resource Management
Marketing Management
Economics and Social Environment
Financial Management
Research Methodology

Semester-3
Sales & Distribution Management
Advertising & Brand Management
International Marketing Management
Marketing of Services
Consumer Behavior

Semester-4
Business Law & Corporate Governance
International Business
Entrepreneurial Management
Strategic Management
Project Work